Instagram has unveiled a new “Ring” awards program to recognize influential creators who are shaping digital culture.
The initiative will honor 25 standout creators across the world, each receiving a gold ring both physically and digitally on their profiles.
Announced on Monday, the Ring Award is Instagram’s latest move to celebrate creative voices driving cultural conversations. According to the company, the award will recognize creators “who aren’t afraid to take creative chances and do it their way.”
Each winner will receive a custom-designed gold ring by British fashion designer Grace Wales Bonner. In addition, recipients will have a digital golden ring displayed around their Instagram profile, symbolizing their recognition as top creators.
The judging panel for Instagram’s inaugural creator awards features a mix of entertainment, fashion, and tech personalities.
Among them are Instagram Head Adam Mosseri, filmmaker Spike Lee, fashion designer Marc Jacobs, tech YouTuber Marques Brownlee, actress Yara Shahidi, and legendary makeup artist Pat McGrath, among others.